An initiative of APWG and the Swiss Internet Security Alliance (SISA).

That’s unique!

Are your passwords unique? Every account deserves its special password. Find out how to choose and manage a strong, unique password for all your accounts.

Passwords have to be special –
like a unicorn!


Passwords are the keys to our data - especially online.

Do you know how many online accounts you have?

It’s not seldom that service providers get hacked and lose their client’s account information such as e-mail addresses and passwords.

The very first thing criminal hackers do after having stolen account information is trying to access all sorts of other services using those sets of data.

So, if you’re using one password for all your accounts, consider all of them hacked.

Choosing strong and unique passwords is fundamental to secure your data online.
Never re-use old passwords!

A password manager helps handling numerous complex passwords.

Did you know?

Hacking without magic
Having stolen a password, attackers will try this password for all accounts they find for the same person.
Strong and special
Strong passwords are unique and consist of min. 10 characters (numbers, upper and lower cases + special characters).
No recycling please
Never re-use a password for other services.
Password manager
A password manager is a tool that helps you to generate and handle numerous complex passwords.
2 minutes
It takes less than 2 min. to crack an all lowercase 5 character password for a computer program.
Unique passwords Icon

Password manager?

Remembering without magic.

A password manager is a tool that helps you generating as well as handling numerous complex passwords. It works like a digital pocketbook – except that everything you write in it is encrypted.

Once installed on your computer you have to set a password to access the data in your password manager. Thus, you only need to remember one password instead of hundreds!

From that moment on, it’s one password to secure them all – so make it a very strong one.

Quick info about password managers:

  • digital pocketbook
  • all data is encrypted
  • one password to secure them all

Password manager!

Be spoilt for choice.
  • 1Password
  • Bitwarden
  • KeePass2
  • MiniKeePass
  • KeePass2Android
  • LastPass
  • Schlüsselbundverwaltung / Keychain
  • SecureSafe

The data security officer canton Zurich (Datenschutzbeauftragter Kanton Zürich) recommends:

«KeePass2, KeePass2Android and MiniKeePass are free, secure and mature password manager programs. LastPass or SecureSafe offer more extensive synchronization options, but are subject to a fee. In addition, the keys of these products are stored externally, so that the security of the data is not completely guaranteed.»

Find more information as well as a comparative analysis of the password managers listed here:

Merkblatt_Vergleich_Passwortmanager.pdf

Your password has been stolen? Your account has been hacked?

Don't panic - Here's what to do:
  • Change your password immediately.
  • Choose a strong and unique password.
  • Observe the actions on all your online accounts and report suspicious events.
Unique passwords Icon

Check if you got hacked


Check if you have an account that has been compromised in a data breach on:

https://haveibeenpwned.com/ (operated by security expert Troy Hunt)

https://sec.hpi.uni-potsdam.de/ilc (operated by the Hasso-Plattner-Institut)

https://www.checktool.ch (operated by MELANI)

These services collect data sets of publicly known breaches and are free resources for anyone to quickly assess if they may have been put at risk due to an online account of theirs having been compromised in one of the data breaches.

More information


News about latest data breaches: https://www.melani.admin.ch/melani/de/home.html

Hacking and Malware: https://www.skppsc.ch/de/themen/internet/hacking-malware/

Tips for strong passwords: https://www.ebas.ch/securepassword